Bookings, sorted. Whatever you do.
From barbers and salons to tattoo studios, vets, dental practices and estate agents — a branded booking site, smart calendar, deposits, waitlists, group bookings and Tap to Pay, all in one place.
No card required · Cancel anytime
Who it's for
13 business types. One booking platform.
How it works
Live in an afternoon.
Three steps. No developer, no committee, no hosting bills.
Pick your business type
Barbers, spa, nails, property teams or something else — we preload the right service list, terminology and design.
Add your team & hours
Staff, chairs, rooms or beds. Working hours, breaks and closures. Drag to reshape at any time.
Share your link
Your branded booking site is live at yourshop.bookappointment.co.uk. Add a property viewing link or custom domain when you're ready.
Product
Everything you need. Nothing you don't.
Your own booking site
A branded site, single booking page or embed widget at yourshop.bookappointment.co.uk or your own domain.
Drag-and-drop website builder
10+ templates, editable header, footer, menus and extra pages with their own SEO. Undo, preview, publish when ready.
Bring your existing website with you
Already have a site? Paste the address and we rebuild it in the builder — your words, photos, prices, hours and pages — as drafts you review before publishing.
Smart calendar
Staff, room and equipment scheduling with buffers, time off, closures, waitlists and recurring group classes.
Customer messaging
Two-way thread per booking. Email and SMS reminders sent automatically, with quiet hours so nothing pings at 3am.
Deposits, payments & Tap to Pay
Take deposits online, tap cards on your iPhone in the chair, and add ID checks for age-restricted services.
Property viewing bookings
Estate agents can add property-specific booking forms to their website, show negotiator availability and let buyers choose a viewing.
Smart waitlist
A cancellation never stays empty for long. Waitlisted customers get a one-tap offer the moment a slot opens — and you see who claimed it.
Group & family bookings
Book for a partner, child or friend in the same reservation — each with their own team member and service, side by side, one payment.
Email campaigns to your own customers
Send a branded offer, quiet-week filler or seasonal update to customers who opted in — filter by team member, service or last visit, preview, test and schedule it.
Reports that matter
Revenue per team member, busiest hours, repeat-rate and waitlist conversions, on dashboard tiles you can scan in seconds.
Why businesses switch
Less admin. Fuller days. Customers that stay yours.
Every feature we build has to earn its place against one test: does it save an hour, save a booking, or make the business look more professional?
Bookings while you sleep
Two thirds of appointments get booked outside opening hours. Your site takes them, checks availability and confirms instantly — no missed calls, no DMs to answer at 11pm.
No-shows, quietly solved
Automatic email and SMS reminders, per-service deposits and card-on-file rules. Cancellation windows are enforced for you, so you stop chasing and start filling the gap.
Commission on your bookings
Marketplaces rent you your own regulars and take a cut forever. You pay one flat monthly fee here — every repeat booking is yours, at full price.
Your brand, your customer list
Your domain, your logo, your emails, your data. Export everything whenever you want. We never market to your customers behind your back.
Your business, in your hand — and a card machine built in.
The BookAppointment for Business app puts the diary, your customers and your takings on your phone, and turns it into a card terminal at the same time.
Run the day from your pocket
Today's column, diary, customer history, messages and takings — for owners and for individual staff, with their own permissions.
Tap to Pay on iPhone
Take contactless cards, Apple Pay and Google Pay on the phone you already own. No reader, no dock, no extra hardware bill.
Card readers when you want them
Order a smart reader from your dashboard and it arrives paired to your account, showing your branding on screen and on receipts.
One place for the money
Deposits, in-person sales, refunds and payouts all settle through your own Stripe account — daily, straight to your bank.
Business app rolling out on iPhone and iPad. Tap to Pay requires a compatible iPhone.
In-person payments
Take payment at the chair
Walk-ins, balances and tips — collected in seconds and matched to the booking automatically. Start free on your iPhone, add a reader when you're ready. Money lands in your own account on your normal payout schedule.
Tap to Pay on iPhone
No hardware at all — take contactless cards, Apple Pay and Google Pay on the phone in your pocket.
Smart countertop reader
Big touchscreen for the front desk, with on-screen receipts and tipping prompts.
Pocket card reader
Pairs with the Business app over Bluetooth — perfect for pop-ups and mobile treatments.
Already using something else?
We move your data for you, free.
Changing booking system is the job everyone puts off, because nobody wants to lose their customer list. So we do it for you: customers, past and future appointments, your service menu with prices and durations, and your team with their hours. No charge, however long your list is.
- Nothing goes live until you've seen a preview and approved it
- Keep taking bookings on your old system while we work
- We never ask for passwords — only exports you produce yourself
We move people from
Most moves are live the same day. Tell us who you're leaving when you sign up and we'll take it from there.
Loved by independents
The people behind the chair.
"The Saturday queue used to feel like admin. Now it feels like barbering."
"Set up on a Tuesday, took my first online booking on Wednesday. No-shows dropped a week later."
"Finally something that doesn't skim commission off every appointment. It just… works."
Product news
What's new in BookAppointment.
Two-step sign-in now works by text message, not just an authenticator app
Staff and owners can now get their 6-digit sign-in code by text instead of using an authenticator app — and if you have both, you pick which to use each time you sign in.
Read the updateSend email campaigns to your own customers, straight from your booking system
Fill a quiet week or win back customers you haven't seen for a while: write a branded email, choose exactly who gets it from your own booking history, and send it now or schedule it for later.
Read the updateTips: let customers add a little extra, properly
Customers can now add a tip when they pay — at the counter with Tap to Pay or online at checkout. You choose the percentages, whether tips go to the team member or the whole team, and reports show exactly who earned what.
Read the updateReady to ditch the paper diary?
Set up takes 10 minutes. We'll help if you get stuck.